Brian Pecht: music radio fun, payola, success

Brian Pecht has been a jock and programmer at music radio stations for several years, and he hosts the very popular The Catholic Word Podcast. He talks about why he enjoys doing traffic at WBBM Newsradio; his on-air work at WLS-FM; payola in the music radio business; office politics; being on the air and Program Director (the youngest in the country) in Detroit at WCZY Z95.5 (where radio legend Dick Purtan had a successful show); how the 1996 Telecommunications Act changed the radio business and how the market shrank; how he got into radio and TV in Virginia with Bill Bowman's "The Bowman Body;" working in Richmond, Virginia then Columbus, Ohio at Sunny 95; working in North Carolina at KZL with Big Steve Kelly; how radio made hits; how he helped Billy Idol; advice for working in the media; celebrities and music superstars he's met; developing talent and advice for what makes a good aircheck; being one of the founding air talents at Q101 WKQX Alternative; getting fired yet having lots of success in music radio; where he burned a bridge; how fun radio has been, and more! He's also been on the air at other major Chicago stations including WSHE, WILV, and WTMX. This is from a livestream that we did; watch the full interview here (over two hours).

Click the link below to play, or download it by right-clicking (on a PC) or holding down the CTRL key and clicking on it (for Mac).


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